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Matkailun alueorganisaation uusi malli

Matkailun alueorganisaation uusi malli

Matkailun alueorganisaatiot toimivat tärkeässä solmukohdassa, jossa kohtaavat matkailijoiden, matkailuyritysten, matkanjärjestäjien ja kuntien/ kaupunkien tarpeet. Visit Rovaniemen, Visit Ylläksen, Inari-Saariselkä Matkailun ja Visit Levin ainutlaatuinen yhteishanke lähtee luomaan uutta, Covid-19 jälkeisen maailman tarpeisiin vastaavaa alueorganisaatiomallia, jolla pystytään paremmin vastaamaan näille organisaatioille asetettuihin odotuksiin.

Covid-19 -kriisi on läpivalaissut koko matkailukentän toimintatavat ja paljastanut sen, että vanhat toimintatavat eivät enää pysty vastaamaan muuttuvan maailman haasteisiin. Hankkeessa haetaan rohkeasti toimintamalleja myös muilta toimialoilta, jotta matkailutoimiala on tulevaisuudessa entistäkin valmiimpi kohtaamaan uudet markkinahäiriöt.

Hanke on yksi Työ- ja elinkeinoministeriön rahoitukseen valituista Alueiden matkailuelinkeinon elpymistä edistävistä kehittämishankkeista. Matkailun alueorganisaation uusi malli -hanketta hallinnoi Visit Rovaniemi ja sen rahoituksesta vastaavat Etelä-Savon maakuntaliitto, Visit Rovaniemi, Visit Ylläs, Inari-Saariselkä Matkailu Oy ja Visit Levi. Hankeaika: 1.11.2020 – 31.12.2021

Lisätietoja hankkeesta antaa hankkeen projektipäällikkö Janne-Juhani Haarma, janne.haarma@yllas.fi, 0400 411 577

“On todella ihailtavaa, että tämä tärkeä työ on pystytty käynnistämään matkailualaa koskevan globaalin kriisin keskellä. Hankkeessa on lähdetty rohkeasti katsomaan peiliin ja hakemaan alan ulkopuolelta uutta näkökulmaa alueorganisaatioiden toimintaan. Muutosta ei nähdä uhkana vaan mahdollisuutena johonkin kokonaan uuteen.”

Satu Pekkala, Lapin Liitto

Visit Rovaniemi logo Rovaniemi Lapland Finland

Ylläs DMO hanke logo

Levi DMO hanke logo

Inari Saariselkä DMO hanke logo

Today it's been snowing all day here in Rovaniemi, Lapland, Finland and we're thrilled 😍 

Pics are from this morning and by now there are already piles of snow... 

First snow rarely stays for long due to changes in weather and temperature. Permanent snow comes when it comes – We're ready ❄️❄️❄️❄️

#visitfinland #visitrovaniemi #snow #rovaniemi #lapland #laplandfinland #snowsnowsnow
Today it's been snowing all day here in Rovaniemi, Lapland, Finland and we're thrilled 😍 

Pics are from this morning and by now there are already piles of snow... 

First snow rarely stays for long due to changes in weather and temperature. Permanent snow comes when it comes – We're ready ❄️❄️❄️❄️

#visitfinland #visitrovaniemi #snow #rovaniemi #lapland #laplandfinland #snowsnowsnow
Today it's been snowing all day here in Rovaniemi, Lapland, Finland and we're thrilled 😍 

Pics are from this morning and by now there are already piles of snow... 

First snow rarely stays for long due to changes in weather and temperature. Permanent snow comes when it comes – We're ready ❄️❄️❄️❄️

#visitfinland #visitrovaniemi #snow #rovaniemi #lapland #laplandfinland #snowsnowsnow

Today it's been snowing all day here in Rovaniemi, Lapland, Finland and we're thrilled 😍

Pics are from this morning and by now there are already piles of snow…

First snow rarely stays for long due to changes in weather and temperature. Permanent snow comes when it comes – We're ready ❄️❄️❄️❄️

#visitfinland #visitrovaniemi #snow #rovaniemi #lapland #laplandfinland #snowsnowsnow

1 day ago
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1/6
Cheers to autumn – This foliage was a wonderful set of colors! Now it smells like winter in the air...If we're lucky, we might get the first snow flakes this week here in Rovaniemi 💃🏼

#visitrovaniemi #rovaniemi #autumn #winter #visitfinland #lapland #laplandfinland #foliage #mondaymotivation #winter #travelingram

Cheers to autumn – This foliage was a wonderful set of colors! Now it smells like winter in the air…If we're lucky, we might get the first snow flakes this week here in Rovaniemi 💃🏼

#visitrovaniemi #rovaniemi #autumn #winter #visitfinland #lapland #laplandfinland #foliage #mondaymotivation #winter #travelingram

3 days ago
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2/6
Guess what? 🎅🏼It's only 70 nights until Christmas! Santa Claus and his elves are surely planning it already here at the Official Hometown of Santa Claus...What's your Christmas plan? 

#visitrovaniemi #rovaniemi #santa #santaclaus #christmas #lapland #visitfinlnd #finnishlapland #perenoel #christmastime

Guess what? 🎅🏼It's only 70 nights until Christmas! Santa Claus and his elves are surely planning it already here at the Official Hometown of Santa Claus…What's your Christmas plan?

#visitrovaniemi #rovaniemi #santa #santaclaus #christmas #lapland #visitfinlnd #finnishlapland #perenoel #christmastime

6 days ago
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3/6
About last night 💫 It was one of the best northern lights shows for the year here in Rovaniemi, Lapland. @wildaboutlapland was hunting the auroras with luck last night 💫

#lapland #finland #northernlights #aurora #auroraborealis #nightphotography #aurorahunting #visitrovaniemi #visitfinland #wildaboutlapland

About last night 💫 It was one of the best northern lights shows for the year here in Rovaniemi, Lapland. @wildaboutlapland was hunting the auroras with luck last night 💫

#lapland #finland #northernlights #aurora #auroraborealis #nightphotography #aurorahunting #visitrovaniemi #visitfinland #wildaboutlapland

1 week ago
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4/6
It's ok to have wet in the autum – floating makes your mind rest and body relax 💫🍂🍁

Floating in Rovaniemi with @safartica 

#lapland #laplandfinland #autumn #rovaniemi #autumnvibes #floating #outdoors #outdoorslife #visitrovaniemi #visitfinland #arctic #arcticcircle
It's ok to have wet in the autum – floating makes your mind rest and body relax 💫🍂🍁

Floating in Rovaniemi with @safartica 

#lapland #laplandfinland #autumn #rovaniemi #autumnvibes #floating #outdoors #outdoorslife #visitrovaniemi #visitfinland #arctic #arcticcircle
It's ok to have wet in the autum – floating makes your mind rest and body relax 💫🍂🍁

Floating in Rovaniemi with @safartica 

#lapland #laplandfinland #autumn #rovaniemi #autumnvibes #floating #outdoors #outdoorslife #visitrovaniemi #visitfinland #arctic #arcticcircle

It's ok to have wet in the autum – floating makes your mind rest and body relax 💫🍂🍁

Floating in Rovaniemi with @safartica

#lapland #laplandfinland #autumn #rovaniemi #autumnvibes #floating #outdoors #outdoorslife #visitrovaniemi #visitfinland #arctic #arcticcircle

1 week ago
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5/6
Oh to have wings.. to fly and see Lapland Rovaniemi, from a bird´s eye view 😍🍂 But wait, we do have wings:

For winter and spring 2021-2022, the following direct flight connections to Rovaniemi have been established:

London (Gatwick) – Rovaniemi with easyJet
– Operated between 17th November 2021 and 23rd March 2022 on Wednesdays and Sundays

Paris (Charles de Gaulle) – Rovaniemi with Air France
– Operated between 4th December 2021 and 5th March 2022 on Wednesdays and Saturdays

Dusseldorf – Rovaniemi with Eurowings
– Operated between 5th December 2021 and 20th March 2022 on Sundays

Istanbul – Rovaniemi with Turkish Airlines
– Operated between 16th December 2021 and 6th February 2022 on Thursdays and Sundays

And flights from Helsinki to Rovaniemi are operated by Finnair & Norwegian 

#rovaniemi #lapland #flights #lapland #finland #turkishairlines #eurowings #airfrance #easyjet #Finnair #norwegian #arcticcircle #laplandfinland #traveldestination
Oh to have wings.. to fly and see Lapland Rovaniemi, from a bird´s eye view 😍🍂 But wait, we do have wings:

For winter and spring 2021-2022, the following direct flight connections to Rovaniemi have been established:

London (Gatwick) – Rovaniemi with easyJet
– Operated between 17th November 2021 and 23rd March 2022 on Wednesdays and Sundays

Paris (Charles de Gaulle) – Rovaniemi with Air France
– Operated between 4th December 2021 and 5th March 2022 on Wednesdays and Saturdays

Dusseldorf – Rovaniemi with Eurowings
– Operated between 5th December 2021 and 20th March 2022 on Sundays

Istanbul – Rovaniemi with Turkish Airlines
– Operated between 16th December 2021 and 6th February 2022 on Thursdays and Sundays

And flights from Helsinki to Rovaniemi are operated by Finnair & Norwegian 

#rovaniemi #lapland #flights #lapland #finland #turkishairlines #eurowings #airfrance #easyjet #Finnair #norwegian #arcticcircle #laplandfinland #traveldestination
Oh to have wings.. to fly and see Lapland Rovaniemi, from a bird´s eye view 😍🍂 But wait, we do have wings:

For winter and spring 2021-2022, the following direct flight connections to Rovaniemi have been established:

London (Gatwick) – Rovaniemi with easyJet
– Operated between 17th November 2021 and 23rd March 2022 on Wednesdays and Sundays

Paris (Charles de Gaulle) – Rovaniemi with Air France
– Operated between 4th December 2021 and 5th March 2022 on Wednesdays and Saturdays

Dusseldorf – Rovaniemi with Eurowings
– Operated between 5th December 2021 and 20th March 2022 on Sundays

Istanbul – Rovaniemi with Turkish Airlines
– Operated between 16th December 2021 and 6th February 2022 on Thursdays and Sundays

And flights from Helsinki to Rovaniemi are operated by Finnair & Norwegian 

#rovaniemi #lapland #flights #lapland #finland #turkishairlines #eurowings #airfrance #easyjet #Finnair #norwegian #arcticcircle #laplandfinland #traveldestination

Oh to have wings.. to fly and see Lapland Rovaniemi, from a bird´s eye view 😍🍂 But wait, we do have wings:

For winter and spring 2021-2022, the following direct flight connections to Rovaniemi have been established:

London (Gatwick) – Rovaniemi with easyJet
– Operated between 17th November 2021 and 23rd March 2022 on Wednesdays and Sundays

Paris (Charles de Gaulle) – Rovaniemi with Air France
– Operated between 4th December 2021 and 5th March 2022 on Wednesdays and Saturdays

Dusseldorf – Rovaniemi with Eurowings
– Operated between 5th December 2021 and 20th March 2022 on Sundays

Istanbul – Rovaniemi with Turkish Airlines
– Operated between 16th December 2021 and 6th February 2022 on Thursdays and Sundays

And flights from Helsinki to Rovaniemi are operated by Finnair & Norwegian

#rovaniemi #lapland #flights #lapland #finland #turkishairlines #eurowings #airfrance #easyjet #Finnair #norwegian #arcticcircle #laplandfinland #traveldestination

2 weeks ago
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6/6

Psst… Tilaa Rovaniemen matkailuvinkit sähköpostiisi niin saat parhaat vinkit ja edullisimmat tarjoukset!

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